Afro Lounge Kitchen Bar

Contact Details

Tel: 072 980 4896, 076 483 8227
Email: [email protected]
"Thanks to IDF Managers financial investment, they invested in fixed assets and working capital when it was needed most. There is no doubt that the continued support from IDF Managers gives Afro Lounge Kitchen Bar the right ingredients for sustainable long-term success"

YEAR STARTED: 2010
BUSINESS MILESTONE: Creating 30 direct jobs

Afro Lounge Kitchen Bar
Pretoria State Theatre, Pretoria, Gauteng

Modern afro-centric restaurant serving the business and leisure market

Linda Moemise is co-founder and Managing Director of Afro Lounge Kitchen Bar. Linda is an accomplished business woman who was raised in an entrepreneurial family. Her upbringing coupled with her supportive business and life partner, Ashley Moemise, turned their love for entertaining and for quality African food into a memorable culinary and social experience located in the heart of Pretoria CBD.

In the words of Linda, "We wanted to create a restaurant for the modern African to utilise for business and leisure while enjoying our diverse and sometimes common cuisine. The name Afro Lounge Kitchen Bar inspires the people, cuisine and spirit emitted from our warm kitchens and thus creating a comfort of some sought."

"We serve African cuisine and also provide catering services to external clients. Our menu offers options to what we call the Euro-African taste. Our clients include township dwellers, peri-urban and urban, as well as working people in the vicinity of our establishment", added business partner Ashley.

In the four years the business has operated, the two entrepreneurs have won and failed many times, but equally importantly, learnt and grown invaluable business lessons. "It is very important to cut your losses and focus on activities that keep the business afloat. Good practice in labour relations is vital as our staff play a significant role. To be compliant in all aspects and to network with other segments in business provides us with opportunities", shared Linda.

Linda and Ashley were introduced to IDF Managers in 2010 via a friend and satisfied beneficiary. Today the business employs 30 full-time staff, and thanks to IDF Managers financial investment, they invested in fixed assets and working capital when it was needed most. There is no doubt that the continued support from IDF Managers gives Afro Lounge Kitchen Bar the right ingredients for sustainable long-term success.